The Power of a Self Directed Education

Whether in the business world, leading a family or serving in a great cause, if you don't commit yourself to an ongoing program of personal education, you are leaving a giant gaping hole in the fabric of your potential!

When I am speaking of a self directed education, I'm not talking about continuing on towards another college degree. While that is admirable and sometimes even of great value, it is also very costly and time intensive.

No, I am talking about the power of developing the habit of reading from a great book for a certain amount of time each day and looking for other sources of relevant teaching such as audio recordings to incorporate into your daily routine.

Why?

Because if we are not having a constant input of new ideas and principles into our minds, how can we expect to ever have an improvement in our level of creativity, problem solving, or results of any sort?

Leadership Guru Orrin Woodward puts it this way, When you have worked for thirty years, will you have 30 years of accumulated experience and expertise or will you have one years experience repeated 30 times?

Sobering thought?

Einstein said (paraphrasing), That we can not solve the significant problems in our lives at the same level of thinking with which we created them! Meaning that if we don't actively pursue more and more new knowledge, we will constantly be stuck trying to solve problems with the same limited knowledge base for our entire lives!

Why would we want to willingly limit ourselves that way?

Way too many people get locked into the flawed mindset that when they finished their formal education, there would never be a need to do any more reading, studying or learning. How sad when you realize that we are living in a world today with
an inexhaustible supply of knowledge to be had by simply applying some effort.

Some of us are prone to be the deep-thinking types. But are we stuck with utilizing only the limited supply of knowledge that was input into our brains during our school years like floating around in our tiny glass bubble surrounded by a literal untapped ocean of new knowledge? Or are we instead, constantly sending our feelers out into that vast ocean looking for the next valuable piece of information that could change our limited paradigm forever?

I love the principle of "The Slight Edge"as taught in the book of that same name by author Jeff Olson. It is that there are so many important and valuable things in our lives that are actually easy to do. The flip side of the coin is that they are also very easy not to do! Are we going to discipline ourselves to do them so that we can gain the prize we seek?

Also, that the cumulative difference that can be made by doing one simple little action repeatedly day after day, may not seem like much in the short term. But multiplied out over 5 or 10 years will be enormous! Not because of the simple multiplication of the small act but because of the compounding effect it has combined with other positive actions in our lives!

So what is important to you right now? More profit, a better paying job, a more successful company or organization, a successful family, a stronger more productive relationship? All of these things can be greatly enhanced by seeking for new knowledge and principles to apply.

Interestingly, very often multiple problems in different areas of our lives can actually be solved by learning one new principle! All too often one missing piece of information is causing us problems in several different areas of our lives at the same time!

So what do we do? Get hungry!

Discipline yourself to develop the habit of reading from a book recommended by someone you trust for 15 - 30 minutes a day. If you do that simple little thing, you will end up averaging 1 - 2 books a month and put yourself in the upper echelons of our society!

Don't think you can find the time? Start using your "Cracks of Time". Keep a book in your purse or brief case, your desk, the car, the bathroom, etc. There's nothing wrong with having several different ones going at the same time, one in each of these places. In fact, if you do, you are more likely to have a thought in one book stir a deeper understanding of what you are reading in another!

Not sure where to start? Contact me for some of my favorite recommendations!

Have an awesome day everyone!

Personality Styles - A Foundational Principle

As I read and listen to people teach about how to learn the skills of dealing with people in an optimum manner, I always end up coming back around to how foundational it is to understand that there are different personality styles.

Why is that so important?

Because no matter what other principle you are teaching or attempting to apply, if you don't understand that different personality styles react differently to different inputs, then you are constantly stuck in the mode of trying to fit round pegs into square holes!

Your new principle works great sometimes. At other times it seems to work fairly well, and at yet other times it doesn't seem to work at all. Why? I thought principles worked all of the time.

They do! But often the application of the principle requires a tweak here and there to apply it properly to the individual's personality.

I have a situation going on in my life right now where I am working on a project with a friend who doesn't understand this concept. I know his heart is in the right place and that he is a great person, but there is a lot of friction going on because this principle is being violated each time we sit down to work together.

If we want to get optimum results in anything that involves dealing with other people, we absolutely must understand that there are core, fundamental differences in the ways people think, act and perceive the world around them.

As I speak with many different people about this concept of personality styles, I find that probably 75% of them have been exposed to the idea in one form or another. However, the more I learn about it and watch people try to apply it in their interactions, the more I become aware how important it is to delve into it more deeply.

Probably the most common mistake that I see is that we tend to view all of the other personalities from the perspective of our own style instead of trying to understand them from a more neutral perspective. That might sound complicated, but it is really at the core of applying this principle.

So where do we start? I always begin by recommending the book, "Personality Plus" by Florence Littauer. However this is such a deep subject that I believe it is important to dig into 2 or 3 other books to be able to learn more from different perspectives. Robert Rohm has another great one called "Positive Personality Profiles" that I really like.

Another great way to learn about it is to listen to as many audio recordings of people teaching about it as you can. They allow you to learn from yet another perspective of someone who is trying to apply the principle in their everyday life.

Dig into this concept and you will begin to see your interactions with other people in your life make a lot more sense!

Good luck and have an awesome day!

Book Recommendation: Confidence and Power...

I just finished re-reading a truly great book. It was so timely to me that I decided that I would go through it again this week even one more time!

What is amazing to me is that, often with a really good book, even though you may have read it multiple times, it all seems like fresh material again. I know that I have read this one at least twice before within the last several years, and yet so many things that he was teaching really struck me as though they were completely new this time around!

The book is titled: How To Have Confidence And Power In Dealing With People by Les Giblin.

When you have a group of widely read multi-millionaires like the Policy Council at TEAM/LIFE who recommend a book like this as one of their Top 5 books of all time for you to read and reread, I think that speaks volumes for the caliber of what it contains! That's how I came to be curious about it several years ago.

In my opinion, this is probably one of the most comprehensive books on how develop human relationships that I have ever read! It only lacks one key principle as far as I'm concerned. That is that I believe that a serious study of Personality Styles is a critical prerequisite to anyone who wants to learn how to be more effective with people.

Other than that concept you could literally spend a whole year in a serious study of the concepts in this book. Each chapter addresses a specific topic and is broken down into several different ideas and illustrations of how to apply it.

One of the key things that makes a truly great book is its readability. This one has it over the top! He has a simple writing style. He avoids using big, hard to understand words and illustrates his principles with stories and anecdotes instead of facts and figures.

One of the key principles that stood out to me this time was the concept of Accept, Approve, Appreciate. Learning to give away these gifts to other people is one of the most powerful and empowering skills that you can learn in your lifetime!

Go pick up a copy at your local bookstore, Amazon or contact me!

Have an awesome day!

A Tale of Two Lumberyards

I want to illustrate my point about the power of great customer relations with a personal story here.

In a past life I was a building and remodeling contractor in our town of about 60k people for over 25 years! Obviously that entailed purchasing a lot of material from the local lumberyards over the years. I've learned that there can be a huge difference in the way different companies approach relating to their customers.

What should be the goals of the interactions with your customers? If understood correctly, great customer relations can maximize sales per visit, and by increasing customer satisfaction, can lead to more repeat visits and more referrals to other potential customers. Aren't those critical components to increasing your bottom line? I thought so too. That's why this story makes such a great point.

For many years, if my memory serves correctly there were basically three lumberyards in my town from which to choose from. Each one presented a different face to the public.

The first one that I began patronizing was the one nearest to my home and had been used by one of my former employers. Their customer relations face to me, the public, consisted of the guy behind the counter who always came across as arrogant, condescending, and bothered that he had to deal with me. Then when I would get out into the yard, I was constantly hassled and even insulted when I tried to pick a straight 2X4 out of the pile instead of taking the crooked ones on top.

When you are a concerned craftsman who is trying to deliver a quality product to your own client, you can imagine how that caliber of service went over with me. Needless to say, I literally have not been back to that store in over 15 years.

The second yard that I tried, developed a great reputation with me in that they almost never had what I was looking for in stock. So after almost 10 years of trying, I gave up on them too.

That left me with the third yard in town which was actually the biggest of the three. My results there weren't much better. I would go in one morning and have to track down somebody to help me, explain what I was doing and get the necessary supplies and go off to my job site. Later in the same day (or maybe the next), I would need something else and run back in. After tracking down the very same salesman, you would think that there would be some friendly recognition and continuing on from where we had left off. But no, I was always amazed that they acted as if they had never seen me before and that my trying to get them to remember what we had talked about earlier was an inconvenience.

Even today, after 25 years of going in there to purchase hundreds of thousands of dollars worth of supplies, you would think that I'd be on a first name basis with many of their employees. Not so!

After 25 years of using their business, there are literally 2 people there who know me by name. One of them is my assigned lumber rep and another is someone who I originally met somewhere else. I've never been introduced to the local manager and none of the other employees who have been asked to help me from time to time has ever acknowledged me again after our business was completed. Even though I was in there often, none of the sales people ever greeted me with any sense of recognition.

Now, I know that I am not one of the big name contractors in the area and this is not about me crying out for attention. This is simply to illustrate a point. A couple of more stories will drive it home even further.

At one time I was partnered up with a friend for awhile. When he started to go out on his own more, he went in to this store one day to place an order for some $60,000 worth of material. At the time that was the equivalent of the typical order for 2 average sized houses worth of lumber. After finally getting one of the contractor reps to sit down with him, the guy got up and left and went over to visit with one of his buddies for 10-15 minutes, leaving my partner hanging. How do you imagine that went over? Yep, Somebody else got the business!

Another perfect illustration happened at a so-called "Contractor Appreciation Day". The company invited all of the local builders in for lunch one day. They had a caterer in to serve a great hamburger lunch to all of us. Now you would think that this would be a great time for all of the company employees and managers to be out mingling and building friendships and connections with all of us. Again, I don't believe I ever saw the manager out there at all and the only real conversations I was engaged in were by the outside sales reps they had brought in to tell us about certain lines of products that hey offered.

Now why do I go to all of this length to tell you these rather negative sounding stories? To make a contrast!

One day my partner and I got involved in a project in a little town about 10 miles down the road. We had known about the smaller lumberyard in this town but had never taken the time to check it out, believing that because of its location that they would be low on inventory and high in cost. But since we were working only a couple of blocks away, we decided to check it out.

What we found amazed us! When they found out that we were contractors, the owner of the company came out to meet us and visit with us about our project and learn what other types of stuff we did. Before we left, we were introduced to all of the floor salesmen, the guy that ran the door shop, and the ones in charge of the yard. We walked out that day with a line of credit big enough to cover anything we needed on our projects and a rep who was to be personally in charge of getting us anything that we might need. It was a whole new experience.

Every time we would come in after that, we would be greeted by name and know that they had a very good handle on what we were working on and actually cared. If we needed to hurry, they were right on top of helping us get out of the door quickly. If we needed suggestions on something we were unfamiliar with, they were all over it. If we had time, they were all about developing  a friendship with us. We were always welcome in the owner's office and often he would personally drop what he was doing and help us out. We were free to sort through lumber if needed and often helped to do so.

Do you see the contrast? What do you think the result was?

For 10 years after that, almost 100% of our business went to this store! If I was working on the far side of town and needed anything significant, I would drive past all 3 of the previous yards plus another 10 miles to patronize these guys instead. It continued that way until many years later when the big box yards came to town and the owner decided to retire.

Why? One word...SERVICE!

If we want to set ourselves apart from the competition, we can do it in two ways, better selection but even more importantly, BETTER SERVICE!

Even today, if I need something for a project, I'll go to one of the big box stores (the one with the best customer service), before I finally run over to the one big lumberyard with the poor service that I was describing earlier.

Here's the bottom line, over the 25 years that I was in business here, the store with the poor customer service, even though they always had the best selection of supplies on hand, probably conservatively lost a million and a half dollars worth of my business because they just didn't seem to care whether they got it or not!

Is that significant? You tell me!

Then multiply that by how many other guys like me might have been loyal and faithful customers over all these years if they had felt valued. That number is likely to soar well into the several millions of dollars!

Is it worth the time and investment to develop a culture of great customer service? I think we just proved that point pretty clearly!

Are these principles only natural in some people or can you teach them to anybody?

In answer to that, some of the salesmen at the great yard were anything but charismatic. But they had learned how to make the customer feel appreciated and valued!

Those are the principles that we teach here! Contact me if you would like to learn more!

Hope you have a great day!

The Power of Relationship Skills!

I'm going to start a series of posts here focused on how the principles that I'm learning and teaching can impact us in our business dealings with other people as well as in our everyday interactions with those around us.

I'm running into so many situations in the business world lately where a lack of understanding of what makes people tick is creating friction between people who should be working together to reach a mutually beneficial result. This results in things like lost sales, damaged relationships, no return customers, low referral business, etc in the business world. In personal relationships, it is at the root of most of our problems too.

The ultimate solution lies in realizing that people can be understood. There are principles that govern how we act, react and interact with others. Those principles can be learned and even ultimately mastered by ANY person who is willing to delve into the learning process.

So far I have not seen a single book that covers all of the principles in one shot. However, there are a certain few, that if read and studied together, will cover most of the bases and give you a great foundation to build off of.

The best part of this whole picture is that if you will trust someone with some experience to point you at the right books, this study will actually be fun and entertaining at the same time. Reading doesn't have to be a dull boring experience like many of us learned in school. There are some great teachers out there who know how to teach with stories and funny experiences of their own that help to illustrate their points.

So from time to time on here, I am going to include a few book recommendations and reviews to resources that I feel will be universally helpful to anyone who may be reading this blog.

Learning to interact well with people can have a very positive effect on the bottom line of our businesses as well as in our relationships with every person around us. We will bring in more sales at work and actually be able to understand our spouses when we come home! Sound like a pretty good combination?